商務(wù)英語詞匯大全：今日熱詞-名望價(jià)格

今日單詞

non-starter

中文釋義

沒有希望成功的人或事(名詞)

英文釋義

(noun) Something or someone that has no chance of success.

例句

EXAMPLE: My proposed plan for an expensive new company headquarters is a complete non-starter because our revenues are so low this year.

我提議的建設(shè)一座昂貴新總部的計(jì)劃完全沒有成功的希望，因?yàn)槲覀兘衲甑臓I(yíng)業(yè)收入太低。

今日短語

prestige price

中文釋義

名望價(jià)格

英文釋義

A high price set on a product to imply that it is superior to other similar products.

例句

EXAMPLE: The company's marketing director claims that adopting a prestige price strategy will increase sales among wealthier customers who are more concerned with high status than authentic high quality.

這家公司的營(yíng)銷總監(jiān)宣稱，采用名望價(jià)格戰(zhàn)略將增加在富裕顧客中的銷售，他們更在乎高身份，而不是真正的高質(zhì)量。

相關(guān)閱讀：

商務(wù)英語詞匯大全：今日熱詞-二手信息

商務(wù)英語詞匯大全：今日熱詞-流行

BEC商務(wù)英語高級(jí)詞匯：營(yíng)銷篇